It’s the center of the sports universe—a world where athletes and mascots work together with anchors and journalists. This is SportsCenter is ESPN’s longest running brand campaign, and one of the longest running and most historic brand campaigns in the history of US advertising with over 400+ spots.

After a hiatus, the campaign returned in 2023. Since its return, I’ve assisted with creative strategy, direction, and development, as well as campaign management and delivering the spots to TV and social.

**Awarded the Network Sports Branding Campaign at the 2023 Cynopsis Sports Media Awards

USWNT