There’s No Place Like Sports is an evergreen campaign dedicated to celebrating pivotal sports moments by reminding fans why sports matters and why it is so special— the journeys that lead to the championships, the MVPs, and the celebration of barriers being broken. There’s No Place Like Sports is an integrated campaign with linear, social, OOH, and activation extensions. Activating across multiple channels has allowed us to engage diverse audiences, connect directly with featured athletes and expand our storytelling within ESPN channels as well. Because my passion of sports is rooted in the way that it builds community, this campaign has a special place in my heart and is a true reflection of my love for sports as a vehicle for human connection.

TV

*2022 Hashtag Sports Awards Shortlist

*Drove 7M+ likes on ESPN channles

IG Reels —

OUT OF HOME

To celebrate the timeless tradition of playoff bears in hockey, we developed beard oil for the 2022 Stanley Cup Playoffs. We sent bottles of oil and influencer kits to local barbershops, influencers, and the Colorado Avalanche and Tampa Bay Lightning.

We celebrated Coach Mike Krzyzewski’s final home game as Duke’s head coach and the storied tradition of Krzyzewskiville, where students camp out out on campus to a place in their annual matchup against rival North Carolina, by giving out t-shirts, pizza, and cups of coffee.